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Hipsters apologize for exploiting child gangbanger

via pitchfork.com

Pitchfork is sorry they took Chief Keef to a gun range to film him practicing his shot and spitting the amazing rhymes that landed him his lucrative contract with Interscope.

Full statement:

"Selector" is a Pitchfork.tv show in which we interview rappers and watch them freestyle over beats. We often try to conduct these shows in unusual locations, and several months ago we interviewed Chief Keef at a gun range in New York City. This concept was rushed and never should have happened. We're proud of the "Selector" series as a whole and its production will continue, but this particular episode was insensitive and irresponsible.

Pitchfork's roots are in Chicago and many of our employees and several contributors live in the city. The horror of the gun violence that has plagued our hometown is something we all take very seriously. Many people have pointed out that this episode could be seen as trivializing gun violence, and we feel they have a good point.

Given recent news regarding the shooting of Chicago rapper Lil Jojo and the investigation of people involved in Chicago's rap scene, this seems like the right time to express our regrets regarding that episode. We apologize for this mistake and have removed the video from our archives.

http://www.suntimes.com/14964520-761/lil-jojo-murdered-in-chicago-police-now-looking-at-chief-keefs-tweets-source-says.html